Digital Asset Manager

Tailored Brands, Inc.’s purpose is to help our customers love how they look. We accomplish this by providing a personal, convenient, one-of-a-kind shopping experience with compelling products and world-class service. We help fulfill this mission by providing our employees with an engaging and inclusive workplace focused on teamwork, growth and respect.

We are seeking a highly motivated and senior/experienced Digital Asset Manager to join us in our headquarters in Fremont, CA. This role reports to the Sr. Manager of Marketing Systems.

Overview: 

At its core, the Digital Asset Manager is responsible for bringing order to creative content chaos, using both enterprise-level tools and solid library management practices, designed against efficient workflows. Achieved thru the maintenance and management of various asset libraries – including but not limited to custom-built photo and video production databases, the internal DAM/MAM systems, and front-end publishing repositories – the role should strive to make content readily available to all major stakeholders in a timely fashion. The role is a marriage of skills sourced from technology, workflow efficiency, media production, post-production, and archival/librarian work. Capable candidates will develop, maintain and evolve our best processes and practices for all levels of asset engagement across the entire Tailored Brands organization.

Responsibilities:

• Direct asset library management in multiple – often integrated – systems of live engagement
• Identify unique ways to organize and manage the entire digital asset life cycle
• Design, implement and maintain metadata schemas that reflect the true needs of the business
• Processes raw imagery and footage using the appropriate software for post-production preparation
• Archives management and asset cataloging
• Auditing, monitoring, and reporting on asset rights/usage/restrictions and compliance
• Live creative and photo/video production operational support in asset creation workflows
• Facilitate support of internal and external content contributors, across the omni-channel marketing experience
• Maintain and troubleshoot ecommerce site imagery and publishing efforts
• Maintain clean and reliable data; database management relevant to media
• Explain how, and measure ROI with every project, collection and asset we add to the DAM
• Serve as the lead for user support in asset/content creation, trafficking and requests
• Create, maintain and streamline workflows for the use of assets in all relevant systems
• Develop and document protocol for downloading, renaming, backing up, rating, grouping, archiving, optimizing, maintaining and exporting all files.
• Weekly, monthly, quarter and annual reporting on the progress/status of the asset management efforts, including but not limited to – measured output, growth projections, and asset life cycle – while addressing
• Drive the progress, growth and maturity of our asset management practices.
• Develop role-specific user training programs pertinent to all asset management systems
• Author production, distribution, and archive retention policies
• Cross-Functional Collaboration for content creation, selection and sourcing.
• Maintain industry knowledge on current solutions available, asset management trends, and general (industry) media production trends.
• Collaborate with System Support Managers in Marketing Systems, vendors, and the IT organization to resolve all system-based issues
• Listen, learn and adapt to changes in the business needs of the organization
• Supervise and delegate to the Digital Asset Specialist(s) as needed, to facilitate all asset management requirements